The U.S. Patent and Trademark Office (USPTO) has some great news for business owners looking to protect their potential trademarks. As of January 17, 2015, the USPTO will reduce trademark filing fees for electronic trademark applications and renewals. Electronic...
Information is becoming easier and easier to access and distribute, making it harder to safeguard your intellectual property or product ideas from theft and copying. Whether you are a start-up or a multinational company, taking steps to protect your intellectual...
In today’s market you may be able to get an edge over the competition if you can find a way to profit from your intellectual property or someone else’s through licenses and partnerships. In a typical licensing agreement, the licensor grants the licensee the right to...
There are a few different trademark symbols out there, and using them properly can be pretty crucial for your business. For example, if the owner of a federally registered trademark uses the ® symbol, then anyone who infringes on the mark will be considered to have...
If you’ve started a business, developed a new brand, or thought about re-branding, you know finding the perfect name takes time and energy. As entrepreneurs we obsess over this because it really does set the foundation for the brand. Without a solid foundation things...
