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5 Legal Strategies To Protect Your Brand in 2025
They say that imitation is the sincerest form of flattery. But when it comes to building a brand, copycats can be a real problem. Imitators can dilute your brand value, confuse customers, create negative experiences for those who trust your product, and otherwise get...
5 Legal Strategies To Protect Your Brand in 2025
Protecting your brand is essential for businesses of all sizes. This article covers five winning legal strategies to intellectual property, including international trademark registration and safeguarding your brand against competitors. We also talk about building company IP for a future acquisition.
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Patricia Moreno, celebrity fitness instructor and successful entrepreneur, is on a mission to help others live a healthy and fulfilled life, changing the way they look at food, exercise, and themselves. Patricia is the founder of IntenSai. She focuses on spiritual...
For those with entrepreneurial dreams, buying a franchise might seem like an easy way to launch into business ownership. After all, with a franchise, much of the hard work is done. You’re investing in an already popular brand and often can capitalize on support from...
Answering the important questions: what seed-stage funding is? Is it right for you? Where can you find the funding? It takes a lot of time, energy and, especially, money to build a business from the ground up - even at the earliest stages. For entrepreneurs working to...
Are You Considering A Franchise? There are many ways to go about starting a business. You can buy a small business or start your own. Starting from scratch and building a business from the ground up has a certain romanticized allure. Alternatively, franchising an...
Meet The Magnetic Collective, a quickly growing company that helps brands such as YouTube, Starbucks, Netflix and Subaru get up close and personal with the people they’re trying to reach. They do this by helping companies get to know their target audience inside and...
If you are reading this, you are probably already aware of the explosion in blockchain technology and digital currency – not just as a tool for financial transactions, but as a capital-raising tool for new businesses through Initial Coin Offerings (ICOs). And while...
Businesses are generally are taxed on the income the derived from the state in which they were formed. Generally, this is referred to as a "corporate income tax.” You may be wondering what is the LLC tax rate? Or how is an LLC taxed? In New York, corporate income tax...
When you’re just starting to build your business, your intellectual property is often one of your most valuable assets. That’s why protecting that intellectual property from would-be infringers is one of your top priorities. The problem, though, is that people don’t...
It could be the opportunity of a lifetime. You’ve done your own due diligence and you’ve decided that becoming a franchisee just makes sense. You’re a fan of the franchise and you believe in the product you will be providing - after your own assessment, the numbers...
Deciding where to incorporate is an important consideration for any startup. Here are a couple of things to consider regarding the incorporation of a virtual currency business. Does the State You’re Considering Have Existing Laws or Regulations Regarding...
If you’re like most people, you’re probably not sure where to begin when it comes to choosing which type of business you should form. Chances are you’ve been advised at one point or another to form either an LLC or an S Corp, and you might not know just what those...
It’s an exciting day when you realize your startup has taken off and you’re ready to bring on help. Finding the right people for your team, however, can be easier said than done. Since you’re likely still running a small operation, you want to make sure you hire...
Many people have the desire to go into business for themselves, but don’t know where to start. The common perception is that you have to start from scratch with an innovative idea and the wherewithal to build a company from the ground up. Sure, many new businesses do...
Facing increased pressure from investors, Uber’s beleaguered chief executive, Travis Kalanick, resigned on June 20 from the ride-hailing giant he co-founded. While Kalanick had already announced plans to take an indefinite leave of absence for family reasons, a...
Most entrepreneurs spend years dreaming of being their own boss and escaping the grind of the 9-to-5 life. The problem for many, though, is that they don’t have an innovation or unique skill around which to launch a new business, but they still crave the small...
All too often, new businesses fail to realize just how valuable their intellectual property is. When it comes to valuing your business, you probably think first of your tangible property, like your physical place of business, your equipment and inventory, and your...
When it comes to financing startups and emerging companies, many people mistakenly equate angel investing with venture capital financing. While both are popular means of funding new businesses and provide much needed capital for companies that are strapped for cash,...
Venture capital is a term that’s frequently thrown around when the discussion turns to getting startups off the ground. While most know that it’s a source of funding, fewer people are familiar with exactly how venture capital financing works. Venture capital is a form...
This article was recently published on The Freelancers Union blog. Being a freelancer is so exciting and gives you the type of freedom you just can’t match by being a traditional employee. But working for yourself also comes with formalities and responsibilities that...
Protecting sensitive company information should be a top priority for any business, but it’s particularly critical for small online businesses that might be susceptible to hacking and other cybersecurity threats. Vigilance is the key, in terms of both your day-to-day...
When it comes to backing start-ups, investors and venture capitalists want to believe they’re investing in the next big thing. This is especially true in the case of tech start-ups and companies who are creating innovative products. In short, investors want to know...
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